UN Launches Bodyright Campaign Against Online Violence, Marketing & Advertising News, AND BrandEquity

UNFPA said online violence included cyberstalking, hate speech, doxxing – posting private information about an individual – and non-consensual use of images and videos such as deepfakes. (Representative image / iStock)

The United Nations on Thursday launched a campaign against gender-based violence on the Internet, accompanied by the symbol? that can be added to social media posts.

The symbol seeks to emphasize that corporate logos and copyrighted intellectual property are often better protected online than people.

The United Nations population agency UNFPA’s “bodyright” campaign said women, youth, ethnic minorities and the LGTB community should be protected from online violence.

“Everyone has the right to live free from fear and violence, both online and offline,” said UFNPA Executive Director Natalia Kanem.

“It’s time for tech companies and policymakers to take digital violence seriously. “

According to a survey by the Economist Intelligence Unit, 85% of women worldwide have experienced or witnessed digital violence against other women, and 38% have experienced it themselves.

UNFPA said online violence included cyberstalking, hate speech, doxxing – posting private information about an individual – and non-consensual use of images and videos such as deepfakes.

He said the symbol was a requirement that “our body images enjoy the same respect and protection online that copyright gives music, movies and even company logos.”

Newly renamed Facebook parent company Meta said on Wednesday it had derailed an anti-vaccine campaign that harassed medical workers, journalists and elected officials …

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